BDTA exhibition research

The BDTA commissioned market research to be undertaken amongst visitors to this year’s BDTA Dental Showcase.  Almost 400 questionnaires were completed by professional interviewers over the three day event to gauge attitudes towards dental exhibitions and influences on purchasing decisions.

The results will help the BDTA improve the overall Showcase experience in the future. 

Respondents were entered into a prize draw to win one of three cases of wine.  The lucky winners were:

• Mrs Anne Barber of Six Ways Dental Practice
• Dr Simon Lam of Much Hadham Dental Surgery
• Mr Graham Smith of Amcor Flexibles Winterbourne

The BDTA would like to thank all those who participated in the research.

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